Avid Announces Acquisition of Euphonix
The news went out today at NAB that Avid has entered into a “definitive agreement to acquire Euphonix.”
With the acquisition, according to the press announcement, Avid will deliver a broad range of audio and video control surfaces and consoles designed to meet the needs of customers ranging from the independent professional to the high-end broadcaster. Avid plans to continue to support and sell both Euphonix control surfaces and Avid’s existing ICON solution, enabling customers to leverage existing investments in industry-leading hardware.
Avid reportedly plans to further develop an open standard protocol that expands the ecosystem of compatibility between the Euphonix control surfaces and a wide range of Avid and third-party audio and video applications, including Media Composer and Pro Tools. For existing Euphonix customers, Avid will continue to support EuCon – the Euphonix high-speed Ethernet protocol that enables its control surfaces to interface with third-party software.
The transaction is expected to close at the end of April.
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