When you’re with a media company capable of pumping out 60 minutes of new video per day, there’s a need for your music supervision services.
That’s the happy situation that Ricki Askin, Music Supervisor for Brooklyn-based VICE Media finds herself in. A constantly expanding multi-media youth culture brand, VICE has Read more...
Google “NASDAQ: AVID” this morning, and the news isn’t pretty.
On February 25, Avid announced that it was postponing its Q4 and full year earnings for 2012, with the purpose of providing “additional time for the company to evaluate its current and historical accounting treatment related to bug fixes, upgrades Read more...
In the days of vinyl and tape cassettes, providing your listeners with information about your music was simple: Everything from song titles to song-writers, lyrics to album art, engineering credits to UPC codes, could be included in the sleeve or album sticker, and that was that.
Today, what drives growth Read more...
There’s no official President of Pro Audio, but the CEO who runs Avid comes closest to holding that title. Just like the President of the United States is often referred to as the Leader of the Free World, the person who runs the Burlington, MA-based media technology company has responsibilities Read more...
Towards the end of Dave Grohl’s directorial debut, the rock documentary Sound City, drummer Mick Fleetwood warns us about “the downside” to all the technological advances that have so changed the face of music production: That they might lead a person into “thinking that ‘I can do this all on Read more...
