Music Business

Audible Treats: Buzz-Builders, Press Agents, Music Marketing Strategists

CARROLL GARDENS, BROOKLYN: The Internet has unquestionably bred new opportunities in many aspects of an artist’s career, and marketing and publicity are certainly no exceptions. However, with so many media platforms and resources available, an artist may not know how best to use them to his or her advantage, or Read more...

Composer PROfile: Tony Graci Rides “Ghost Bikes” with Allstate

FLATIRON DISTRICT, MANHATTAN: Insurance isn’t there to cause controversy. It’s actually supposed to be about as exciting as a grocery cart.

Usually the commercials are just as straightforward, but the Allstate spot “Ghost Bikes” airing this summer has proven to be an unintentional exception. In this visually arresting ad from Read more...

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