Electro-Harmonix Just Says NO…to Amazon
September 3rd, 2017 by David Weiss
Besides getting inventive with their designs, building them, and supporting them, pedal manufacturers have another important task on their plate — selling them.
Launched in 1968, Electro-Harmonix has seen sales trends come and go. Recently, the company’s pioneering founder decided to break free from Amazon. Why did he bypass the online giant? The Deli Magazine’s Paolo de Gregorio lets you know in this investigative interview.
The Big Muff is one of ALL E-H pedals no longer appearing on Amazon.
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slideguy
September 4, 2017 at 12:50 pm (7 years ago)Good for EH.
Amazon’s business model is to undersell your local music store until your local store goes out of business. They have enormous capital reserves, and can hold out longer than your local guy. Then they jack up prices. It’s what monopolies do.