Guvera Inks Deal With RightsFlow

Last week, RightsFlow, one of the leading providers of bulk mechanical licensing and royalty distribution services, announced a deal to provide their services for Guvera, an ad-supported music downloading and streaming database that recently launched in the U.S.

With this agreement in place, Guvera can put more of their focus on the management of its audience and content without having to worry about time-consuming permissions and data collection.

In RightsFlow’s press release, the company’s President and CEO Patrick Sullivan stated, “Guvera presents a compelling business model and user experience. We are extremely excited to be a partner in supporting this launch for music fans in the U.S., and are thrilled to be able to support their business development by allowing them to focus on their audience and their content, rather than on complex rights clearances and resource-heavy reporting requirements.”

Dan Thompson, Guvera Head of Content, added, “With the launch of our pure, ad-supported music service in the U.S., we want to ensure that our content is properly licensed and that musicians and songwriters are properly paid and accounted to for their work.  RightsFlow offers us the expertise and the solution to ensure this.”

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