Posts Tagged ‘Heavy Duty Projects’

From Adele and Usher to the Advertising World: Ariel Rechtshaid is the Dual Producer From Adele and Usher to the Advertising World: Ariel Rechtshaid is the Dual Producer

From Adele and Usher to the Advertising World: Ariel Rechtshaid is the Dual Producer

May 7th, 2018 by

Why choose?

That’s the question posited by the career of Ariel Rechtshaid, who’s straddled the twin tracks of producing platinum hits and advertising music as effectively as anyone. Is maintaining creative credibility with pop stars copacetic with composing Covergirl commercials? Consider Rechtshaid’s particular path.

On the chart side of things, Read more...

Music House Moves: Heavy Duty Projects Names Zach Pollakoff as Executive Producer Music House Moves: Heavy Duty Projects Names Zach Pollakoff as Executive Producer

Music House Moves: Heavy Duty Projects Names Zach Pollakoff as Executive Producer

April 17th, 2018 by

The bicoastal music company Heavy Duty Projects just got a little heavier.

The fast-growing music-for-picture powerhouse announced it has named Zach Pollakoff as Executive Producer of its New York office. His newly-created post marks an expansion of Heavy Duty’s NYC presence, where he will jointly lead creative and production teams Read more...

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