Sound, SoHo Style: One Thousand Birds — New York City

Style never goes out of style in audio post. But there’s nothing superficial about the aesthetic projected by bicoastal sound purveyor One Thousand Birds.

Sound design and mixing for advertising, film, VR, and experiential — for brands including Glossier PlayPelotonSpotify29Rooms — are primary parts of their portfolio, but that only partially describes what OTB is about: Culture, art and experimentation are all essential to how they operate. That’s true in their Los Angeles studio, but especially so in their latest NYC enclave.

After beginning in Brooklyn’s Bushwick neighborhood in 2013 and then moving to Chinatown, OTB co-founders Andrew Tracy and Laura Dopp snagged their third-times-the-charm spot in SoHo. Clearly the company is feeding off the energy of this epic Manhattan neighborhood, with a growing client base, a sharp team of sound designers and mixers, plus a surprisingly thriving sideline devising experimental audio.

Nestled happily in a former artists loft, OTB has arrived at its natural home. Blessed with skylights, their sun-filled expansive top floor reveals surprises at every turn for their visitors. And that includes more than just clients, as their community-minded ethos sparks regular parties, events, concerts and sound baths in their very vibey house.

On the off chance that Tracy and Dopp run low on fresh ideas, they need only step outside their front door on Wooster Street for a guaranteed recharge.

“Just walking through SoHo gives you ideas,” says Tracy. “The Dolby Experience is a few minutes away, Gucci is right across the street, and there’s a crazy sunglasses store called Gentle Monster downstairs that goes the whole length of this building, filled with kinetic art sculptures. It all inspires the things that we make.”

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